What Is the Meaning Of Candidate Experience & Its Importance

What Is the Meaning Of Candidate Experience & Its Importance

5-6 minutes

Table of Content

• What is Candidate Experience
• How to Conduct a Candidate Experience Survey
• What is Candidate Experience in Recruitment
• How to Improve Candidate Experience
• Why Candidate Experience Matters

What is Candidate Experience

Candidate experience is basically the overall perception of the candidate for the hiring process throughout their recruitment journey.

What does Candidate Experience Include?

The candidate experience takes them from applying for a job right through to the end of accepting an offer extended by the company. Other elements include clear communication, transparency in the process, and a smooth process of ensuring the candidate feels respected and satisfied, irrespective of what the results may come out to be.

Also, you being an HR, should and keep in your mind that all the simple interactions are respectful, the feedback is timely, and one can easily apply; all such things make a great candidate experience. This will allow you to bring great candidates on board and ensure that your company a good employer brand in the market overall.

Conducting a Candidate Experience Survey

The key to surveying your candidate is to follow the below-given process:

• Define the objectives of conducting the candidate survey. Make sure you have put down everything to which you will expect the candidates to provide feedback: the application process, communication, interviews, and the satisfaction of the candidate.
• The next thing then would be creating a comprehensive survey. Here, ideally, you want to include all the touchpoints of the journey that the candidate will experience. To do it right, you''ll have to include all the right questions, interview experience, and impressions that they have of the company culture.
• Then decide on the toolset you would need in this process. Survey Monkey, Google Forms, and specialized tools like HR Mantra would be useful in such aspects to do in-depth analysis of data collected in the HR process.
• The survey needs to be anonymous.
• The best time to send such a survey to the candidates is immediately after the recruitment process has been completed. In that way, everything that has gone into the process will be fresh in their minds, and it will also be easier to answer questions with a lot of clarity and also without wasting too much time.
• Clearly demonstrate the aim and objectives of the survey in a way that the subjects understand.
• To get the best results, send tailored invitations to your candidates and keep it brief.

What is Candidate Experience in Recruitment

Candidate''s experience in recruitment what are the candidate''s views, and how do they feel about the whole recruitment process during their recruitment journey?

How to Improve Candidate Experience

To make your candidate experience borderline:

• The first thing you''ll want to do is make sure you enhance the experience with your candidate, that you are filling for the right need. Now, for this, you will have to:
• Conduct a skill gap analysis and determine what is the exact need that you''re trying to answer.
• Coordinate with the hiring manager to determine the title that this position would have.
• And then, from that, write your job description.
• Now, when that''s done, here are the next pointers toward a better candidate experience:
• Providing clear information regarding the job description, company culture, and the overall process of applying to a job.
• Managing expectations about the role, timelines, and making it clear what the next steps of the recruitment process will be.
• Making the overall process easier and clearer for the candidate; creating a user-friendly interface for the candidate.
• Ensure that your career page is mobile friendly.
• Be descriptive. Make your job descriptions informative and engaging. The candidates should have a clear understanding of the role.
• Show your company culture through the job description.
• Lessen the delays in the overall interview process, if possible. This helps in making the candidate stop from feeling frustrated.
• Ensure you have given clear instruction to the candidates in relation to the interview process.
• Promote impartial hiring and diversity within your organization.

Why Candidate Experience Matters

The candidate experience is significant to gain satisfied candidates who talk about the company in their social network, to colleagues, and others.

This way, even if they are not selected for the candidate roll of this job, they may still consider your company for a future role.

In fact, it is known that over 77% of the candidates talk about their candidate experience with their network and about 65% of the rejected candidates talk about their candidate experience if they were rejected by the company.

Besides that, 38% of the candidates would like to work with your company if they have had some kind of positive recruitment experience associated with your company; this reflects your company culture as well.

But just like that, you''d fail to attract or retain the top-grade talent on account of poor candidate experience.

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